Gutierrez Alea s Authorship Of A Runaway Slav - 893 Words

Gutià ©rrez Alea’s Authorship In the same period The Last Supper was produced, Esteban Mojeto published the Autobiography of a Runaway Slav in 1968, Fernandez Retamar’s Todo Caliban in 1971, and Sergio Giral’s film El Otro Fransisco (â€Å"The Other Francisco†) released in 1975, all of which compared the African slave history with the Cuban policies of the time, showing a genuine desire to indirectly criticize Fidel Castro’s policies. In reaction, in 1971, the government shut down a number of university departments, including the Department of Philosophy at the University of Havana, and censured the criticisms for its policies coming from the country’s intellectual academia. This censorship, which came to be known as the â€Å"Padilla affair†. It was further enhanced by the banning of films, such as Humberto Solas’s Un dia de Noviembre (â€Å"A Day in November†). This period in Cuban history was one of gloom and fear, and inevitably, came to be known as the â€Å"quinquenio Gris†, meaning the â€Å"five year grey period† (Schroeder 2002, 70). Furthermore, in January 1976, the year The Last Supper was released in cinemas, Cuba sent a record 200,000 soldiers to fight the Portuguese rulers of Angola. The scale of this involvement served to focus the attention of Cuban people on its own African slave history and the riots that followed the banning of the Independent Party of Colour in 1912. For Gutià ©rrez Alea, the need to for the Revolution to examine itself from within, if it had to resist the

To Kill A Mockingbird Chapter Questions - 2540 Words

To Kill A Mocking Bird – Chapter Questions 1) What do we learn about Atticus Finch, his children and the town of Maycomb in the first chapter? a) Atticus Finch is a wise, single father. He is a qualified, intelligent and distinguished lawyer practising in the south of Alabama in a rural town named Maycomb. Atticus has a high moral integrity and is bred from an upper-class background. He has a brother named Jack Finch and a sister named Alexandra. Atticus has two children named Jean-Louise Finch and Jem Finch. Jem is a quiet, studious boy who loves reading and football. Scout (Jean) is a tomboyish, confident girl who loves rolling in mud in her overalls and reading any book she can get her hands on. Maycomb is a close knit, old and†¦show more content†¦On the Sunday evening Atticus travels to the jail to stand guard and protect Tom Robinson as he was notified of possible â€Å"trouble and disturbance at the Jail’. When Jem and Dill run into the crowd, led by Scout, they are suddenly aware that they have walked into a bad situation. Though Jem realises the situation is precarious, he made a decision to stay a nd help Atticus protect Tom even after his father’s thorough protests. Dill and Scout on the other hand, are still too young to completely understand what is going on. They stand and fight with Jem though, knowing what he is doing will be what is right. Atticus continues to plea, order, threaten and at times, almost beg in a desperate attempt for the children to go home. He realises what a dangerous situation this is and could become if the mob turns violent so wants to protect them from this. 10) Why did the ‘Lynch Mob’ go home? What main point do you think the novelist hoped to make by introducing this episode into the story? a) The Lynch mob left the jail on Mr Cunningham’s command. Scout, who misunderstanding what’s going on, reminded him of his own human dignity. By asking question about his son Walter, Scout luckily struck a cord with Mr Cunningham and embarrassed him into leaving and dispersingShow MoreRelatedEssay on To Kill a Mockingbird Chapter 9-15 Questions1338 Words   |  6 PagesChapter 9: 1. a) Atticus says its a word common people use. It just makes people feel bad and forbids his children from saying it. He said he wouldnt be able to hold his head up in town. Also, he does it to show his children a good example. Lastly, he stuck to his conscience and stood up against the entire town. c) Its about courage, in relevance to his taking of the case. Scout was using vulgarities. Atticus was saying this to Uncle Jack; that shed grow out of it soon. He’s explaining toRead MoreTo Kill a Mockingbird Chapter 1-8 Questions1002 Words   |  5 PagesChapter 1: #1 a) â€Å"Tired old town† (pg. 5) b) â€Å"Maycomb County had recently been told that it had nothing fear but fear itself† (pg. 6) c) â€Å"nothing to buy and no money to buy with it† (pg. 6) d) â€Å"nothing to see outside the boundaries of Maycomb County† (pg. 10) #2 The setting of the story take place in Maycomb County, Alabama, during the 1930s. #3 Scout was telling the story about Boo Radley, she said Radley was locked up in a basement as a teenager for once getting in troubleRead MoreEssay on To Kill a Mockingbird Chapters 16-21 Questions1010 Words   |  5 PagesChapter 16: 1. Atticus and his sister disagree on many things, mostly the treatment of colored people and how important the reputation of the finch family is. Alexandra believe that she is above colored people, especially Calpurnia and that Atticus shouldn’t let his children go to church her because it’s a disgrace to their family. Atticus believe that colored people deserve the same amount of respect as white people and that Calpurnia is a member of the finch family and should be treated like oneRead MoreBlack or White: Moralistic Communities to Highlight Sin of Killing a Mockingbird1617 Words   |  7 PagesHarper Lee’s To Kill a Mockingbird is one of the most popular fictions about racial inequality in America. Her portrayal of the Black community is amazingly positive and has therefore triggered discussion. In the fiction, while most of the white people treat the Black poorly and are evil-like, the blacks are generally genial and miserable. Atticus remarks that some Neg roes do lie and act immorally. In this case, the rather one-sided Black community in the book seems to be idealized while the WhiteRead MoreRole Of Women During The 1930 S South And The Women 1156 Words   |  5 PagesRole of Women in the 1930’s South And the Women in To Kill a Mockingbird How would you feel if you were a woman that lived in the harsh 1930’s? A woman’s life was very hard, and some people wanted it to change in real life and the book. Scout and the married women in To Kill a Mockingbird are pushed by the men to work hard everywhere without a reward. Women had many responsibilities at home and also when they were working. Women were expected to be a housewife and working parent. Women believedRead MoreKill A Mockingbird By Harper Lee1656 Words   |  7 Pagesâ€Å"Mockingbirds don’t do any harm but make music for us †¦ that’s why it’s a sin to kill a mockingbird†, is a famous quote from the book To Kill a Mockingbird by Harper Lee. Atticus, the father of the main character Scout, says this to her and her brother Jem when they receive rifles for Christmas. This book is considered a classic due to the allegory between the book title and the trial that occurs about halfway through the book. In the beginning o f To Kill a Mockingbird, Scout is six. She is an innocentRead MoreEssay On Social Equality In To Kill A Mockingbird1100 Words   |  5 Pagesfailed to show social equality to every race, religion, and gender since the known article was created. Throughout the novel, To Kill A Mockingbird by Harper Lee, and in society today, social equality is not demonstrated in the novel nor in the present. Social equality lacks in how other races other than whites are treated harshly in the 1930s as shown in To Kill a Mockingbird as well in America today. Throughout the novel, Scout, Jem, and Dill get introduced to the racism towards blacks during theRead MoreTheme Of To Kill A Mockingbird1699 Words   |  7 Pages The Pureness of Mockingbirds In 1960, Harper Lee published one of the most controversial books of our time. To kill a mockingbird contains three debatable themes; racism, good and evil, and morals. Harper Lee uses three children and rape trial to portray these topics. These themes are present throughout the story of a small Alabama town divided over a rape trial including an African American man and a young white girl. Lee’s novel is still disputed over to this day. One of the book’s centralRead MoreRacism, Morality And Injustice By Harper Lee1166 Words   |  5 PagesTo Kill A Mockingbird To Kill A Mockingbird is a novel that bases itself upon racism, morality and injustice. Written by Harper Lee, the novel was awarded the Pulitzer Prize for Fiction in 1961 and has become part of the standard literature curriculum in schools nationwide. The story takes place between 1933-1935 in Maycomb, a small, poor, old town in the grips of the Great Depression. The novel has exceeding amount of content that reflects the notions of conscience, courage and conviction. ConscienceRead MoreThemes Found in Harper Lee ´s To Kill a Mockingbird843 Words   |  3 Pages 20160752 To Kill A Mockingbird James P. Krehbiel once said â€Å"Inevitably, if we are to grow and change as adults, we must gradually learn to confront the challenges, paradoxes, problems and painful reality of an insecure world.† In Harper Lee’s book, To Kill A Mockingbird, Harper lee sends many messages to the reader. Set in a fictitious town in Alabama in the 1930’s, one obvious theme is racism. However, while racism was the most obvious theme, it wasn’t the only one; other themes included innocence

The Government Struggle to Combat Identity Theft Essay

I. Introduction Over the last few decades, the world has witnessed a global revolution, unleashed by technological innovations and catalyzed by market forces. Yet even as technology has made the world more efficient, it has also made the world vulnerable to threats posed by malicious actors. These actors have perpetrated innumerable crimes and the government struggles to combat these modern criminals. One threat stands out as particularly frightening: identity theft. The ability of a criminal to completely co-opt the identity of another person strikes at the very core of individuality. No longer can the victim be assured that his place in the world is singular and unique, dependent on his actions alone; rather, he is subject to†¦show more content†¦The weakness of Title 18, however, was its complete emphasis on fraudulent documentation. As Barry Finkelstein writes, â€Å"Previously, under 18 U.S.C. [section] 1028, only the production or possession of false identificat ion documents was prohibited. Now because of the rapid expansion of information technology, criminals may not require actual documents to assume an identity.†2 With the surge in internet use and with the growing reliance on personal identifying information such as social security and credit card numbers, the use of forged documentation declined and criminals shifted away from traditional fraud tactics. Police, in contrast, did not make a similar shift, lacking a clear, codified conception of fraud in its derivative forms. Before 1998, â€Å"There [was] no one universally accepted definition of identity fraud,† a fact which complicated both the enforcement and prosecution of this new crime.3 Preliminary attempts to shoehorn the problem into Title 18 proved cumbersome at best and burdened the government with new legal wrangles. By 1998, the state of legislation had changed dramatically. The General Accounting Office (GAO) had compiled a report, Identity Fraud: Information onShow MoreRelatedThe Use Of Computers And Technology For Criminal Activities Essay1915 Words   |  8 Pagescybercrime, common terms that come to mind are viruses, hacking and online identity theft. All these three terms share a common characteristic: they all require software. Hackers use software to plant viruses to steal information. Crimeware â€Å"is a subclass of [malware]† (Emigh, 2006, p. 246) and is defined as a software running without the consent of a victim for nefarious purposes. Crimeware is routinely used to commit online identity theft. This is achieved typically through phishing, which (as its name enunciates)Read MoreCm220 - Final Project3501 Words   |  15 PagesDear Senator,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Identity theft is an issue faced on a daily basis for those that are living in our wonderful state of California. For some it is common knowledge to protect your identity but for those that are not familiar with the practices of these common crooks, will cost a lifetime of savings and irreparable damage to ones credit and finances. According to the California Office of Privacy Protection, â€Å"there were more than 11 million victims of Identity Theft in the United States in 2009Read MoreShould there Be Regulations on Social Media Privacy for Juveniles1140 Words   |  5 Pagesinformation is constantly exploited for commercial use, while privacy loopholes on social networking sites might also intrigue many safety issues, internet fraud, for instance. Youngsters, aged from 13 to 19, are arguably the biggest prey of the struggle of social media confidentiality, for they have merely no choices, but to live with social media (Albarran 148). In order to protect the future generations, regulations on social media privacy have to be formulated: It is necessary to amend internetRead MoreFraud And The Health Care Fraud Essay2583 Words   |  11 Pagesfor federal health care programs and they identify six common types of fraud (Common types of health care fraud, 2014). Medical identity theft is defined as the misuse of a unique medical identity to attain health care services and resources. Currently, medical identity theft accounts for three percent of an estimated 8.3 billion of people affected by identity theft, according to the Federal Trade Commission (Andrews, 2008). Billing for unnecessary services or items is another threat of healthRead MorePrivacy, Crime, And Prevention1933 Words   |  8 PagesProtect Yourself The latest crimes being committed by hackers is stealing your identity or money from your banking accounts. To prevent that, Norton’s suggest to set up fraud alerts with 3 consumer reporting agencies and ensure to always file a police report if the crime is committed. If your driver’s license or social security is stolen, you are to contact the proper government agencies immediately and report your identity theft to the Federal Trade Commission. Who s monitoring Cyber-crimes The CIARead MoreIllegal Immigrants And Illegal Immigration1902 Words   |  8 PagesSince the 1980s, the US government has undertaken initiatives to make its borders more non-porous to illegal immigration from its neighboring countries. The menace of illegal immigrants seeking better opportunities in the USA started reflecting in the 1970s. The migrating people are motivated by the better non-skilled or semi-skilled employment opportunities in the USA and the relatively higher remuneration for services rendered in the USA than in the neighbor countries especially Mexico (HansonRead MoreThis Research Paper Look To Take A Deep Look Into The Child1690 Words   |  7 Pagesprofessionals to ensure a proper workforce to help both children and families who find themselves involved within the system. Essentially, The Stephanie Tubbs Jones Child Welfare Service Program is put into place to offer additional state funding by the government to aid in the prevention, care, and knowledge of chil d and family services. In connection with aiding programs financially, the bill also looks to support the Safe and Stable Program and the court improvement program. These support monthly caseworkerRead MoreIdentifying And Prosecuting Computer Crime2560 Words   |  11 Pagesto us as a blessing but not without its’ dark side. This innovation brought about novel challenges popularly referred to as cyber-crime. Policing the prevalence of cyber-crime and its threat to electronic commerce has been of great concern to all government. Twenty-first century, the criminals increasingly rely on advanced technologies and Internet to promote their illegal operations. According to Europol’s 2011 Organized Crime Threat Assessment, â€Å"Internet technology has now emerged as a key facilitatorRead MoreAustralian Politics And Its Impact On Social And Economic Issues3343 Words   |  14 Pagesproblem of immigration has manifested through the treatment of asylum seekers and refugees in Australia. In the United States immigration has divided citizens as Republican have advocated tightening border control from Canada and Mexico. Both countries struggle to find a policy that advocates positively for the citizens of their countries and these individuals coming to a new country. Economic issues also divide parties and can range from taxation to setting budgets. Parties must use economics both to protectRead MoreCase Study On The Olympics And The Risks That Comes With It Essay2078 Words   |  9 Pagesinvolves a real or h ypothetical scenario that includes real life problems if ever one to occur. Case studies are one of the most beneficial problem solving techniques a business can invest in because they can help improve decision making and help to identity flaws in current systems. Analyzing case studies requires critical thinking and knowledge of the subject in order to predict the outcome. For any business to learn from a case study the best practice is to be put in a situation, but to understand

Differences Between Coraline Movie And Movie - 1268 Words

Coraline: I compared and contrasted the book to the movie of Coraline. For starters, the book was released in 2002 and the movie was aired in 2009. Coraline was transformed into a movie to show more in detail of the character appearance and actions. Since the movie was released after the book, some additions to the movie include: the character, Wybie, the other mother swallowing the key, the full name of Mr. B., and what Coraline was searching for was different (book: souls’ movie: buttons). The majority of changes made between the book and movie were made in events and characters in the other world. Oddly enough the other mother is not a part of this change. The biggest change occurs when Coraline faces her other father. There is no†¦show more content†¦In the movie, they mix up characters and events from Alice in Wonderland and Through the Looking Glass. Alice is determined to be the Alice that should slay the Jabberwocky, but the Red Queen tries to kill her. Alice is able to infiltrate the Red Queen’s palace with the help of the White Queen, and steal the sword that will kill the Jabberwocky. They fight and Alice wins. When she goes back home, she is apprenticed to a shipping merchant because no self-respecting woman ever gets married. These differences effect the plot line and it seems as if these were two completely different plots. The Wonderful Wizard of Oz: I compared and contrasted the book, The Wonderful Wizard of Oz to the movie, The Wizard of Oz. The Wizard of Oz movie was released in 1939 and has captured viewers for years. The book, by L. Frank Baum was written in 1900 and was the inspiration behind the timeless classic of the movie. However, the movie does not follow the book at all. As a matter of fact, the names and overall idea is the only similarities to the book. The main difference between the book and movie is that in the movie Dorothy is simply dreaming and in the book Dorothy actually travels to the Land of Oz. The movie portrays the story as a dream that Dorothy has with people inShow MoreRelatedCoraline Movie And Movie Essay1020 Words   |  5 PagesI will be comparing the novel â€Å"Coraline†, written by Neil Gaiman and the movie â€Å"Coraline†, direct by Henry Selick (Netflix 2009 version). There are two main differences that I noticed between the two mediums. The novel was a story about a girl and her journey by herself and the movie included a male character that helped her on her journey. The other difference that I noticed was that in the book, Coraline was searching for marbles and in the movie, she was searching for button eyes. The book

retail staff at the Tower of London Free Essays

Decision The Southern Cross of our undertaking was developing a new inducements program for the retail staff at the Tower of London, to hike grosss made from the gross revenues of guidebooks, Gift Aid and of ranks to HRP. While the gross revenues and retail staff were highly satisfied with the operation of the current fiscal inducements program, it had come to the notice of the Human Resources section that the program was non agreeable to the brotherhoods ( which the staff members were members of ) . Another ground for presenting a new program, was to hike figures on gross revenues – as the Tower of London direction believed that grosss in gross revenues could be higher than what was presently being achieved. We will write a custom essay sample on retail staff at the Tower of London or any similar topic only for you Order Now The initial procedure developed by us was simple – we started by run intoing with the HR Manager at the Tower and understanding his vision and the end product that he expected from us. His initial desire was for us to run into with other HR Directors in establishments similar to that of HRP – galleries, museum and the similar ; to derive a position from them on what sort of inducements were used in their organisations. Surprisingly, none of the other organisations had similar programs in topographic point – which left us to introduce and come up with a program that was alone in nature. The first measure in planing this inducement program – would be to place what motivates persons to execute at the Tower. Bing a sales-oriented squad, we clearly had to concentrate on doing the inducements attractive plenty to actuate employees into executing good above the. Therefore we began with speaking to employees at the Tower of London and acquiring their point of position on the changing of incentive programs. To get down with, most of the junior retail staff was really satisfied with the current inducement program that was in topographic point, except with the operation of the strategy – they complained about holds in having their inducements from HR. This aside, most staff were adamantly against any sort of alteration in this inducements system. The brotherhood representative in the Tower of London, who besides happened to be an admittances director, presented us with her positions on what the inducements programs should be like. From the point of the position of the brotherhood, she did hold that the current construction was non in maintaining with the Union ‘s positions on inducements. Given this, the director is besides one of the senior directors in-charge of the retailing staff – and was highly satisfied with the current system, and believed that it was working really good for the staff. Therefore, her solution to this was to was non to talk excessively much of the program at the Union meetings – non desiring the Union to raise concerns with the Tower of London direction about the nature of inducements that were provided. The position of the above mentioned director was besides shared by other senior directors at the Tower. They all believed that the system was all right and were non interested in conveying any drastic alterations to the wagess processes at the current minute, unless perfectly necessary. A consequent survey of the responses of all these stakeholders was so undertaken to uncover what formed the footing for our survey. We picked up on three cardinal issues upon which our solutions for a new program were based – that the staff decidedly wanted fiscal inducements and non non-financial inducements, that the supervisors needed to acquire some signifier of inducements and that the group construction could be used to a greater advantage to actuate persons. It is best to do a pick between programs instead than show merely one program and do determinations based on that. That was what prompted our determination to plan three inducement programs, all really different from each other – one based strictly on fiscal inducements, another on non-financial inducements, and eventually the 3rd one being a program which amalgamates both fiscal and non-financial inducements. To get down with, one of the obvious options was to go on with a program similar to that which the Tower of London had been following boulder clay now. The inducement program used over the last few old ages in the Tower was strictly fiscal in nature. The program included gross revenues marks for single staff members which were to be achieved in an unspecified clip period. On accomplishment of marks, staff members were awarded gift verifiers to a shop of their pick for a value of GBP 50. In line with this, the other sorts of fiscal inducements that could be offered are: a hard currency inducement, gift verifiers or even paid vacations. Keeping the Tower of London in head – this strategy is much better to run on for persons instead than on groups – it might turn out to be to expensive otherwise. Traveling on, we considered non-financial inducements a feasible option every bit good. Our suggestions for non-financial inducements can be more originative and ranged from presenting staff to repasts with the senior direction, holding bonus holiday hours to endow certifications, acknowledgment amongst equals and boxes of cocoas. The advantages of holding such a system are really evidently nest eggs for the company – these options are decidedly much cheaper and so holding a fiscal inducement strategy. These strategies are besides easier to run for groups. Finally, we strove to make a balance between the above mentioned programs – which would, most significantly satisfy all interest holders concerned. To understand and categorise the demands of persons and to place what motivates them, we used Maslow ‘s Hierarchy of Needs. Maslow had said that one time the basic physiological demands have been fulfilled, persons move onto other demands which need to be fulfilled such as the demand for self-actualization, safety demands and esteem demands. Emphasis was besides put on group working and the virtues we could pull from it in planing the intercrossed inducement program. Possibly one of the restrictions of working with groups within the gross revenues squads at the Tower of London is that within the gross revenues squads at the Tower of London is that the squads are all disproportionately sized, and to further any sort of competitory spirit would intend that the squads should hold equal Numberss. One of the ways of screening through this issue could intend proportionally spliting group marks to counterbalance for unequal Numberss. Another ground for concentrating so strongly on groups in this instance was because we saw this as an ideal state of affairs to implement non-financial inducements for employees – as these inducements would be much more valid in the context of groups instead than for persons. Finally, in footings of fulfilling all the stakeholders in the inducements plan – it became obvious to us that the 3rd program – the merger of fiscal and non-financial inducements was ideal. The program involves puting single gross revenues marks for the members of the retails staff – and giving the work groups cumulative marks, over and above that, which will be rewarded by non-financial inducements. The program while all encompassing, does show a few logistical job, the chief one being disposal for Human Resources. Motivation has therefore played a really critical function in the pick of concluding recommendation for the inducement program that we made for the Tower of London to utilize. We used the constructs of intrinsic and extrinsic motive extensively to specify persons would respond to different sorts of inducements and finally what would animate optimum public presentation from employees in the given scene at the Tower. While questioning employees, another concern that had been raised was that they were non being efficaciously communicated with when incentive programs were formulated, when any kind of alterations were being made, and when faced with holds in the wagess procedure ( inducements verifiers were about 3 months behind agenda ) . We believe that for our inducement program to be successful, free-flowing channels of communicating are necessary within the Tower of London. To accomplish this, we enclosed a bill of exchange of a communicating program – basically meant for better communicating between the senior direction at the Tower of London and the junior retail and gross revenues staff. Methodolgy – pros and cons How to cite retail staff at the Tower of London, Essay examples

Spoon River Analysis Albert Schirding free essay sample

What is the character’s â€Å"essential spirit†Ã¢â‚¬â€that is, what was the single greatest motivating force in her/his life? In other words, consider the story the character tells, and then consider what is so important about this story that the character chose to tell it from the grave. Explore this in at least two sentences. Albert Schirding expresses shame of his failure contrary to his children’s success. He believes that his own success is more important than that of his children’s. He compares his failure which is losing in a County Superintendent of School election to his daughter’s success of winning the first prize in a competition. 2. List at least two examples of lines or phrases from the monologue that have a poetic quality. Briefly describe the poetic qualities Consider: alliteration, assonance, metaphors, similes, imagery, enjambment, symbols, etc. In line five and six Albert Schirding compares himself to an abandoned bough and compares his children as eagles who flew away. We will write a custom essay sample on Spoon River Analysis Albert Schirding or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This metaphor reflects Schirding’s failure and his children’s success. Also in lines eight, nine and ten the poem repeats and emphasizes â€Å"to† which gives a sense of his devotion to his success. In lines thirteen and fourteen the poem repeats the â€Å"p† sound. This suggests the jealousness of his daughter’s success. 3. What is something important in the monologue that is unspoken? Albert Schirding’s former occupation or life story is not spoken. His previous job or his life story could tell us why he desires much about his title that is more important than his children’s success.

Swot Analysis of Lenovo free essay sample

AdvertisingStrengths: * Its brand name is renowned in China and become more familiar worldwide. E. g. it is the top vendor in Asia-Pacific region, and it’s the top ten best managed PC vendors in 2000. * There are regional bases and support centres to provide sale support all over the world e. g. New York, Paris, Beijing. * It enjoys the leading position in China, which being oligopoly in the market (with a share of 34%). * It has higher growth rate than other companies (36%, compared to market rate 16%). * It holds the no. market position in other Asian countries, proving it is a reliable brand to them. * Root of its manufacture and research is in China to save cost and operations; therefore its price is competitive to foreign competitors like Dell and HP. * It has good research facilities in Japan and US. * Its image has changed to a value-conscious PC brand from a stereotype one, i. We will write a custom essay sample on Swot Analysis of Lenovo or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page e. it is seen as equal with leading PC brands like HP and Dell. * It has created many collectors’ items (e. g. laptop cover), making more people know its name. It acquired IBM’s PC division, making it owns 8%market share of the world’s PCs. * It will be selling IBM’s ThinkPad brand and its PC services, which enable it to push its brand name to a premier position in the global market. * It is the partner of many famous brands and ventures, e. g. American Airlines, NBA, Coca-Cola. i. e. its brand appears frequently in foreign regions and global events, to expand brand recognition. Weakness: * It had a low profit margin from 2002 to 2006 (2. 3% only, whilst the industry average is 2. 9%). There might be a complex and inefficient cost composition as there was a 84. 5% drop in net profit. * It has to implement the brand transition from IBM to Lenovo, so it needs to maintain strong and consistent marketing messages for its PCs. Opportunities: * Many small and medium enterprises would like to choose Lenovo due to its penetration into offices of companies that are closely related to the government. * It is an Olympics worldwide partner, which provides technology support. Its appearance in Olympic Games helps gaining global recognition. The global PC market was expected to grow 10 percent in 2007 * Desktop sale was proved to be the most profitable for Asia-Pacific PC market, whilst Lenovo is selling desktops. * There are emerging markets for PCs, e. g. India and small and medium enterprises. Threats: * The PC industry is intensified with strong international brands such as Apple Company, Dell, Toshiba, so Lenovo will face a keen competition. * Some small-scale competitors are providing low cost PC system; some users may switch to these cheaper PCs. Competition will be more intense due to standardization and easy accessibility of PCs, it will affect price thus profit margin of sellers, including Lenovo. * The two closest competitors, HP and Dell, have already established themselves in the worldwide market, while Lenovo is still in progress. * HP is also providing similar technologies and services to the same group of customers as Lenovo, it enjoys benefits as a strong market leader, which is adverse to the still-developing Lenovo. * Lenovo has to face aggressive pricing by its competitors and operational issues related to US-Asia combination.